Brochures/Pamphlets
Brochures -
Definition - A Brochure is a piece of paper folded or bunched with another piece of paper of same size and printed both side of paper. Number of papers in a brochure could be anywhere between 4 to 8 papers ( 1 paper has 2 pages back to back).
Use - Mostly it is used for presentation to showcase product or service in details or as a advertising medium with major focus on branding. Brochures are not generally used for distribution because of high cost involved on paper and printing.
Size - Generally it is printed on A4 size paper and rarely on A3 Size.
Print - Always printed on both sides.
Paper Thickness - Brochures are mostly printed on hard paper with 250 GSM to 350 GSM.
Lamination - Brochures can be printed without lamination but it is suggested to laminate brochures with Gloss or Matt lamination for better feel and looks.
Pamphlets -
Definition - A Pamphlet a piece of paper with fold or without fold, printed both side of paper. with another piece of paper of same size. Number of papers in a brochure could be a single paper or maximum 2 papers ( 1 paper has 2 pages back to back).
Use - It is also used for product or service presentation with fewer details or as a advertising medium with major focus on pricing and key features. Pamphlets are used for distribution in business events, seminars or exhibitions.
Size - Generally it is printed on A4 size paper and A3 Size is used for folding.
Print - Always printed on both sides.
Paper Thickness - Pamphlets are mostly printed on hard paper with 250 GSM to 350 GSM.
Lamination - Pamphlets can be printed without lamination but it is suggested to laminate brochures with Gloss or Matt lamination for better feel and looks